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PTC Focuses on Next-Generation Licensing for the Automotive …

(NASDAQ:PTC) announced accelerated plans to help automotive companies
convert their existing PTC software assets to subscription licenses, as
well as develop next-generation vehicles using the ThingWorx® Industrial
Innovation Platform as a product development/production platform.

For decades, PTC has served many of the leading companies in the
industry, providing a robust product development/production system
platform that has spurred innovation and improved operational
efficiency. Today, the next-generation vehicle development environment
is moving at unprecedented speed, and PTC believes converting to
subscription licenses will enable customers to flexibly adapt to
changing business requirements.

In 2002, PTC began providing Creo® 3D CAD software and
Windchill® product lifecycle management (PLM) software to
Toyota to enhance the company’s product development efforts, as well as
improve its manufacturing efficiency and quality. The automotive OEM has
gained wide-ranging benefits, and today, Toyota has become an early
adopter of subscription licenses, recently signing a conversion
agreement with PTC. PTC will work with Toyota to expand the use of
flexible and adaptable subscription licenses at overseas locations and
group companies to be part of the foundation for the ‘Reinventing the
Way We Work’ initiative for the entire Toyota Group.

PTC believes there is pressing urgency for companies to adapt to
diversifying values, changing lifestyles, and challenging environmental
conditions, as well as to capitalize on opportunities present in the
IoT, AI, and other types of information technology. As such, PTC will
accelerate its efforts to help automotive companies with their global
digitalization strategies, offering a range of services and technology,
including its award-winning ThingWorx® Industrial Innovation
Platform. PTC is committed to Toyota’s success and will provide enhanced
support during its evaluation of ThingWorx.

For the automotive industry, the ThingWorx Industrial Innovation
Platform delivers a set of tools that simplifies system integration and
enables production equipment monitoring and predictive maintenance, as
well as AR capabilities. With this technology, companies are
transforming their operations and capitalizing on the convergence of the
physical and digital worlds.

We are delighted that ThingWorx, our Industrial Innovation Platform, is
enabling world-class companies around the world to improve operational
efficiency and harness the value of the Internet of Things,” said Jim
Heppelmann, president and CEO, PTC. “We are committed to supporting
Toyota’s ‘Making Ever-Better Cars’ initiative with PTC’s technology and

Additional Resources


PTC helps companies around the world reinvent the way they design,
manufacture, operate, and service things in and for a smart, connected
world. In 1986 we revolutionized digital 3D design, and in 1998 were
first to market with Internet-based product lifecycle management. Today,
our leading industrial innovation platform and field-proven solutions
enable you to unlock value at the convergence of the physical and
digital worlds. With PTC, manufacturers and an ecosystem of partners and
developers can capitalize on the promise of the Internet of Things and
augmented reality technology today and drive the future of innovation.

The announcement of a customer’s selection, expansion or evaluation of
PTC software is not necessarily indicative of the timing of recognition
of related revenue or the amount of revenue for any particular period or
that the software being evaluated will be adopted.

PTC, Creo, Windchill, ThingWorx, and the PTC logo are trademarks or
registered trademarks of PTC Inc. or its subsidiaries in the United
States and other countries.

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